Fast-forward update: bowed out of the glorious retired lifestyle of golf, garden, and sun in Ohio; sweated out the hottest summer on record in Austin, TX; bumbled across the west through canyons, over mountains, along rivers and and straight into the desert with 10 wigs. Crossing further west, I hit LA and smacked into the California Coast. As soon as I was back on fertile San Francisco soil, I linked up with a startup techie crew obsessed with food, and I haven’t looked back. Now every day I work with artisan food producers, helping them get exposure to more markets across the country. Mustards, balsamics, spiced popcorn, chocolate chocolate chocolate, olive oils, hot sauces, toasted coconut chips, coconut jam, caramels, cheese, teas, chai, direct trade coffee, the list goes on and on. We’re building software tools that enable food companies to reach more people. From independent specialty markets nationwide to regional groceries to national chains, really any store or restaurant searching for unique, tasty, beautiful products that otherwise they would never find. Typical day at work, coffee presentation and tasting: Lucked into a swank apartment with an old friend, complete with 6-burner restaurant grade stove and outdoor deck turned garden. Patterns emerge: grow food, shop farmers markets, create new recipes, eat with friends. Looks like I’m home again.
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